Malaysia's Gen Z Media Consumption Habits & Trends

Brands want to connect with Generation Z -- pure digital natives -- in the coming years, and they need to start now to establish loyalty now. But this important group of young consumers has different behaviours and expectations. Download our latest report that details insights into Malaysia's Gen-Z media consumption habits, behaviours, patterns and influences including data on:
• Social media usage statistics
• Streaming platform preferences
• Ad ratings and expectations